Back in the days when American billboard advertising was in flower [said Hemingway], there were two slogans that I always rated above all others... - A. E. Hotchner Quotes
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Quote:Back in the days when American billboard advertising was in flower [said Hemingway], there were two slogans that I always rated above all others: the old Cremo Cigar ad that proclaimed, Spit Is a Horrid Word-but Worse on the end of Your Cigar, and Drink Schlitz in Brown Bottles and Avoid that Skunk Taste. You don't get creative writing like that any more. - A. E. Hotchner Quotes


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